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Panel: How do I make my music in stores and be paid for it

1. June 2017 @ 12:00 - 13:00

Primavera Pro, Barcelona
1 Jun 2017 / 12:00 – 13:00 / CCCB (Aula 1)

From the beginnings of piped music to the latest developments in dynamic marketing and brand experience, digital transformation has completely changed the field of background music. Who chooses the songs that can be heard in shops, department stores, hotels and other establishments? What role does technology play in the selection criteria and how much is still a human factor? How are labels, performers and authors paid for these uses of their music? In this panel we will discover the current and future trends in the management and monetization of background music.

Speakers: Álvaro Hernández-Pinzón (AIE) Carles Gilibets (Emotion Technologies) Rob Gruschke (Beggars Group) Thierry Bourasseau (Mood Media)
Moderator: Borja Torres (Lovemonk / ABC_DJ)


1. June 2017
12:00 - 13:00
Event Categories:


Spain + Google Map
    This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement № 688122.

    Neither the European Commission, nor any person acting on behalf of the Commission, is responsible for any use which might be made of the information on this page.
    The views expressed are those of the authors and do not necessarily reflect the policies of the European Commission.